Battleangel

Greenpeace launches a much needed campaign against Apple and their egregious environmental policies that fly in the face of its public image as a conscientious corporation.

Apple products - sleek looks, amazing design, meticulous attention to detail. So what’s with the toxic chemicals inside, short life spans and allowing their products to be dumped in Asia?

None of this fits with Apple’s iLife image, and none of this is making Apple a successful company. So why hasn’t Steve improved Apple’s design?

Well it seems Apple just doesn’t prioritize environmental concerns. Sure, they have a nice Environment section on their website. But it’s not linked from the front page, and it’s hard to find unless you know where to look. Of course it says how great Apple’s policies are. But if you look under the hood, Apple’s policies are as ugly as a beige box circa 1989.

One of the most interesting objections to Apple’s products being the notoriously short life span (and the lack of product take back to add insult to injury) which is both a nuisance to consumers and a dangerous development for the environment. By going after Apple, which admittedly has one of the worst environmental policies, and are dominant in certain sectors, other corporations will most likely be rattled and take heed — rather than be tempted to take after Apple’s current business model.

Of course, the campaign has upset a good portion of the American Apple Taliban crowd (Apple has a 75% DAP dominance in North America) who also conveniently hate Greenpeace because they “force their opinions upon others” or something to that effect. It’s good to be hypocritical / ignorant, living in America and contributing to the largest waste of resources in human history. Think about that, and the trouble your transnationals cause all over the world, before you go offering crocodile tears over the environmental problems in China and elsewhere.